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A Connoisseur's Guide to Mānuka Honey
In a world that’s increasingly driven by a desire for products that transcend the ordinary, true luxury can be found in the purity, rarity and sophistication of New Zealand Mānuka Honey. As a natural product that acts not only as a sweetener, but a liquid gold that’s revered by health and wellness enthusiasts across the world. While its popularity has soared in recent decades, the journey to truly appreciating this gift of nature goes beyond the surface-level appeal of it being a honey product native to New Zealand. Rather, premium Mānuka honey that’s produced by Primal by Nature is more than a pantry staple; it’s an experience, a wellness investment and a testament to the unparalleled beauty of New Zealand’s natural landscape. In this article, we’ll break down the components of Mānuka honey that make it such an appealing product to markets around the world. We will uncover its unique composition, the reasons behind its esteemed status and the art of incorporating this precious, 100% authentic New Zealand honey into a life well-lived. The Allure of Authenticity To truly appreciate luxury Mānuka honey products, one must first understand its origins and the unique factors that set it apart from conventional versions of honey. Native to the pristine and remote landscapes of New Zealand, Mānuka honey is produced by bees that forage exclusively on the nectar of the Mānuka tree. This tree, with its hardy resilience and delicate white blossoms, thrive in conditions that are typically hard for man to reach - far from pollution and agricultural contaminants. This geographical exclusivity is the first pillar of its luxury status - a product born from a specific, limited environment that the Primal by Nature beekeepers can only reach through unconventional means, such as by helicopter. Beyond its pristine provenance, the true splendour of premium Mānuka honey lies in its remarkable biochemical profile. While all honey possesses some antimicrobial properties, thanks to hydrogen peroxide, New Zealand Mānuka honey contains an additional, stable compound known as Methylglyoxal (MGO). This compound is not found in significant amounts in other honeys, and is directly responsible for Mānuka’s versatility. The higher the MGO concentration, the more impact the honey’s unique properties have on the individual who consumes it. Scientific studies have since revealed a suggested link between Mānuka honey and the antibacterial and anti-inflammatory properties of MGO, making it a sought-after aid for wellness support. These studies include the work of Molan (2009) - demonstrating its potential for both health and skincare applications. Meanwhile, Atrott and Henle (2009) found a direct correlation between MGO content and antibacterial effectiveness, reinforcing the value of high-grade Mānuka honey for therapeutic applications. The UMF, or Unique Mānuka Factor grading system further elevates the prestige of Mānuka honey. Developed by the UMF Honey Association in New Zealand, this system is a rigorous certification that verifies the authenticity, origin and potency of New Zealand Mānuka honey. A UMF rating assures consumers of the presence of not only MGO, but also Leptosperin - a unique marker of the floral source, as well as DHA - which converts to MGO over time. For the connoisseur, the UMF trademark is akin to a vintage win’s appellation, or a diamond’s GIA certification. It’s a guarantee of the uncompromised quality of the product, which acts as an assurance you’re investing in a product of genuine luxury and efficacy. Primal by Nature is proud to bear the UMF mark on every product, underscoring our commitment to delivering only the finest, 100% authentic New Zealand Mānuka honey to your table; beautifully presenting Mānuka honey in a glass jar. The Remarkable Contents of Mānuka Honey By delving deeper into the chemical symphony at work within premium Mānuka honey, we discover why it commands such respect as a product. While MGO is indeed the star, it operates within a complex matrix of beneficial compounds that contribute to its holistic effects and luxurious profile. Methylgloxal (MGO) - As mentioned, MGO is the primary and active compound responsible for Mānuka honey’s unique antibacterial and antimicrobial properties. Its concentration directly correlates with the honey’s UMF and MGO ratings - the higher the MGO, the more impactful the honey, making it more desirable for targeted wellness applications. Leptosperin - This naturally occurring chemical compound is found exclusively in the nectar of the Mānuka flower. Its presence is a key indicator of 100% authentic New Zealand honey and is one of the crucial components measured in the UMF grading system. It acts as a fingerprint, confirming the honey’s botanical origin and ensuring that you’re purchasing the genuine article. Dihydroxyacetone (DHA) - This compound is found in the nectar of the Mānuka flower, and slowly converts into MGO during the honey’s maturation process. This conversion will contribute to the honey’s increasing potency over time, within its natural shelf life. Flavonoids and Phenolic Acids - Like many plant-derived foods, premium Mānuka honey is rich in various flavonoids and phenolic acids. These powerful antioxidants play a crucial role in combating oxidative stress within the body, contributing to overall wellbeing and cellular health. For the health conscious connoisseur, the synergistic benefits of these compounds, alongside MGO, make luxury Mānuka honey a holistic superfood. Vitamins and Minerals - While present in smaller quantities, Mānuka honey does also contain a spectrum of essential vitamins, such as vitamin B, and minerals - including calcium, potassium, magnesium and zinc. These micronutrients contribute to the honey’s overall nutritional value. Prebiotics - New Zealand Mānuka honey contains oligosaccharides, which act as a prebiotic. These compounds will help to nourish beneficial gut bacteria, contributing to a healthy and well-functioning body. A balanced gut is increasingly recognised as fundamental to overall health, and Mānuka honey’s contribution to this vital system adds another layer to its comprehensive benefits. The synergy of these components creates a product far more complex than your everyday honey products, they elevate a native New Zealand product to an esteemed position, making it truly unique and luxurious in both form and function. The Art of Application For the true connoisseur, owning a jar of Primal by Nature luxury Mānuka honey is just the beginning. The real pleasure lies in understanding how to best unlock its potential, whether for wellness, culinary delight or enhancing everyday self-care. UMF 10+ to 15+: Your Everyday Wellness & Skincare Companion These mid-grade UMF products, including the UMF 10+ and UMF 15+ offer great versatility, making them ideal for enhancing your daily well-being and skincare routine. If you're seeking an accessible Mānuka Honey grade to support your immune system and address minor topical needs, 10+ and 15+ options are an excellent fit. Studies suggest that these grades offer robust support for your immune system, making them a wise daily addition. They're also wonderfully effective for minor skin concerns like cuts and scrapes when applied directly, leveraging the honey's natural soothing properties. The bioactive compounds in these grades make them a cherished ingredient in premium skincare formulations, helping to nourish and protect your skin. Think of these grades as your versatile golden treasure for: Elevating your morning ritual: Stir a spoonful into your tea, yogurt, or smoothie for a delicious health boost. Soothe and protect: A natural go-to for soothing a ticklish throat or comforting minor skin irritations. Natural radiance: Incorporate into DIY face masks or use as a luxurious spot treatment for skin clarity and hydration. Gourmet kitchen adventures: A sophisticated sweetener for dressings, glazes, or simply drizzled over fresh fruit. UMF 20+ to 25+: High-Grade Health & Specialised Care For those moments that require a more impactful touch, the UMF 20+ and UMF 25+ grades deliver heightened wellness impact. These are specifically sought after for their concentrated bioactive compounds, offering a more intensive level of support. If you're looking for a Mānuka Honey product that brings more significant impact for health support – perhaps to combat a persistent cold or soothe a very sore throat – you'll find the UMF 20+ and 25+ grades to be particularly effective. Research consistently shows a direct link between higher MGO content and enhanced beneficial activity, reinforcing the value of these high-grade honeys for targeted wellness. They're excellent for intense immune support and can be a potent addition to your specialized skincare regimen. These grades are perfectly suited for: Intensive immune support: When you need an extra layer of defense, especially during seasonal challenges. Soothing relief: Providing a powerful calming effect for persistent sore throats and coughs. Advanced skincare: Ideal for targeted solutions, like intensive repair creams or serums for specific skin concerns. Thoughtful gifting: A truly impressive and beneficial gift for a loved one who appreciates premium wellness. UMF 31+ & Beyond: The Pinnacle of Purity & Luxury When exclusivity and unmatched purity are your priorities, the ultra-premium, luxury UMF 31+ grades represent the pinnacle of Mānuka honey's capabilities. These are more than just honey; they are a symbol of luxury and rarity, crafted to captivate those who demand the very best. These ultra-rare grades are the most powerful on offer, available only in small, exclusive batches. They are truly for the connoisseur who understands the value of unparalleled quality and exceptional efficacy. Brands like our Puriti Mānuka UMF™ 31+ and Primal By Nature Mānuka Honey UMF™ 32+ exemplify this supreme level of luxury. Mānuka Honey: A Sophisticated Product of Nature As we've explored, the golden treasure of luxury Mānuka Honey isn't just any honey; it's a symphony of unique compounds like MGO, Leptosperin, and DHA, meticulously nurtured by nature and upheld by rigorous UMF standards. Every Mānuka Honey in a glass jar embodies 100% authentic New Zealand honey, a testament to its unparalleled quality and the dedicated craftsmanship behind it. Whether you’re looking for the everyday wellness of UMF 10+, the targeted support of UMF 20+ or the pinnacle of luxury with UMF 31+, you're investing in a premium product that enriches your life, from boosting your well-being to elevating your culinary and skincare rituals. Choose your grade and truly experience the golden standard.
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Why Primal By Nature Uses Glass Jars
In the realm of luxury consumables, every detail matters. From the meticulous sourcing of ingredients to the final presentation, each element contributes to the overall experience. For Primal By Nature, an award-winning Mānuka honey brand, this commitment to excellence extends to our packaging. We understand that our premium New Zealand honey deserves a vessel that not only preserves its inherent qualities, but also reflects its exceptional nature. This is why we exclusively use glass for our retail-ready Mānuka honey products. Today, we delve into our decision to cast away the plastic alternatives and incorporate a packaging method that’s driven by Primal by Nature’s dedication to purity, luxury and sustainability. The Science Behind The Glass At the heart of Primal by Nature’s philosophy is the unwavering pursuit of purity. Our Mānuka honey, harvested from the pristine landscapes of New Zealand, is a testament to nature’s artistry. To protect its integrity, we rely on the inherent properties of glass. Unlike other materials, glass is inert - which means it doesn’t react with the honey it contains. This is crucial for preserving the delicate compounds and the crucial MGO (methylglyoxal) rating that defines the purity of our luxury Mānuka honey. Consider the alternative. Plastic, for instance, has the unlikely yet possible risk of leaching chemicals into the honey - potentially altering its composition and compromising the quality. This is unacceptable for a product as precious as our premium New Zealand honey. On the other hand, glass provides a steadfast barrier that ensures the honey remains untouched by external factors. Furthermore, glass is also proven to offer superior protection against moisture, oxygen and odours. These elements, if allowed to permeate, can degrade the honey’s flavour, aroma and therapeutic properties. The darker glass shade of Primal’s jars also provides ample protection from UV light. Light, in particular ultraviolet (UV) light, carries the risk of degrading the quality of honey. By using a darker glass shade, we shield our Mānuka honey from these harmful rays and further preserve the flavour. These are just some of the scientific benefits to encasing our award-winning Mānuka honey in glass jars - creating an environment that maintains its pristine condition and ensuring that every spoonful delivers the full spectrum of nature’s benefits. Luxury Aesthetics That Enhance Customer Experience Beyond its functional advantages, glass embodies a sense of luxury that reflects the Primal by Nature brand. The visual appeal of the glass jar is undeniable. Its clarity allows customers to appreciate the rich, golden hue and thick, viscous texture of our award-winning Mānuka honey. This transparency reinforces the authenticity of our product, building trust and confidence among our discerning customers. The tactile experience of holding a glass jar also contributes to the overall sense of luxury. The weight and smoothness of a glass jar creates a feeling of substance and refinement, elevating the simple act of enjoying honey into a sensory indulgence. This attention to detail is a hallmark of Primal by Nature, reflecting our commitment to providing a truly exceptional experience. When a customer selects a retail-ready Mānuka honey product from Primal by Nature, they’re not merely buying a jar of honey; they’re investing into a piece of nature’s finest. The glass jar simply serves as a tangible representation of this investment - a symbol of the quality and craftsmanship that defines our brand. Sustainability and Environmental Considerations In an era of increasing environmental awareness, sustainability is a core principle at Primal by Nature. Glass, being a naturally derived and infinitely recyclable material, aligns perfectly with our eco-conscious values. In New Zealand, environmental stewardship isn’t a trend. This concept of treating our environment with deep respect is an ingrained cultural value. As a nation intrinsically connected to our pristine landscapes, we hold ourselves to exceptionally high environmental standards. Businesses across New Zealand are expected to operate with a profound respect for the natural world - and for Kiwis, producing products that are kind to the environment that offered its ingredients is a matter of national pride. The Mānuka tree, the very source of our honey, thrives in a delicate ecosystem that we are committed to protecting. By choosing glass, we are not only ensuring the purity of our honey but also honouring the land that sustains it - reflecting the broader Kiwi ethos of guarding our environment. Unlike plastic, which can take centuries to decompose, glass can be recycled without losing quality. By using glass jars for our premium New Zealand honey we are minimising our environmental footprint and contributing to a circular economy. We also encourage our customers to reuse their glass jars, finding creative ways to repurpose them in their homes. This not only reduces waste, but also extends the life cycle of our packaging. Primal by Nature is committed to responsible practices that protect the environment and preserve the natural resources that make our Mānuka honey possible. Our decision to use glass jars is a testament to this commitment, reflecting a dedication to both quality and sustainability. Award-Winning Honey In a Premium Glass Jar Primal by Nature’s decision to utilise glass jars for our award-winning Mānuka honey products is deeply rooted in a deep commitment to quality, purity and sustainability. Glass preserves the inherent properties of our premium New Zealand honey, enhances the customer experience and aligns with our sustainability values. By choosing glass, we ensure every jar of Primal by Nature Mānuka honey delivers the exceptional taste and wellness benefits that our discerning customers expect. We invite you to experience the difference that thoughtful packaging can make, and to savour the unparalleled luxury of Primal by Nature. Get in touch with our team or explore our website to discover our full selection of world class Mānuka honey.
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Which Mānuka Honey Grade is Best For Your Business?
If you’ve ever looked at a jar of Mānuka honey, you’ve probably noticed a sticker on the label with a particular grade like MGO or UMF™. The letters and numbers might seem confusing, but they exist to help you make an informed choice on which type of Mānuka honey is best suited for your business. The different grades are an indication of the different strengths of each jar - whether it’s the potency, level of antibacterial properties or the authenticity of the product. Selecting the right grade of Mānuka honey can make all the difference to your purchase. So, whether you need specialty products for daily wellbeing, skincare or consumption, we’re here to break down what these grades mean, why they matter and how to pick the right grade of Mānuka honey for you. As a private-label and bulk honey supplier, Primal by Nature understands the challenge your business faces when choosing the right Mānuka honey for your needs. Whether it’s deciphering grades or ensuring the honey’s quality is consistent, we take pride in making it easy for your brand to succeed in a competitive market. It all begins with a deep understanding of the product. Let’s take a closer look at the different grades of Mānuka. What Are MGO and UMF™? The grades you find on the jars of Mānuka Honey can be tricky to understand at first, but they’re essential for knowing exactly what you’re getting in each product. There are two main grading systems: MGO (methylglyoxal) UMF™ (unique Mānuka factor) Methylglyoxal is an organic compound that naturally forms in Mānuka honey. It was first discovered within Mānuka back in 1981, scientists realised it was the key ingredient that made Mānuka such a unique product. Research has since suggested there are potential links between MGO concentrations and antibacterial properties within Mānuka honey. In 2011, a study concluded that MGO did, indeed, play a role in preventing certain bacterial growth. In other words, the MGO grade measures the potency of antibacterial benefits that the honey provides. For more information on this, visit - The Role of Mānuka Honey in Modern Medicine. On the other hand, UMF™ is a more comprehensive certification that takes into account more factors than the other grading systems will. It’s the only system that independently verifies all the elements that make New Zealand Mānuka honey unique. While many people focus only on methylglyoxal (MGO), UMF™ is a more comprehensive assessment of the product. There are four key markers that determine the UMF™ grade: Leptosperin Leptosperin determines the authenticity of Mānuka honey. A unique compound found solely within the nectar of the Mānuka flower, it’s the DNA marker that validates genuine honey. Methylglyoxal (MGO) Methylglyoxal determines the potency of Mānuka honey - it’s these levels that are often sufficient for many Mānuka honey buyers to feel confident in their purchase. Dihydroxyacetone (DHA) Dihydroxyacetone determines the shelf-life of Mānuka honey. This biochemical is the precursor to MGO and will gradually convert to MGO over time. The higher the concentration of DHA, the longer the life of the MGO will be maintained. Hydroxymethylfurfural (HMF) Hydroxymethylfurfural determines the freshness of Mānuka honey. This heat-sensitive compound is an essential factor in determining the quality of Mānuka honey, as it assures the customer that the honey hasn't been stored for too long or processed. Nearly every important aspect that makes up Mānuka honey can be measured using this system, which is why Midlands considers UMF™ to be the most solid and robust method for grading, certifying, and validating monofloral Mānuka honey. Each Mānuka honey product with the UMF™ trademark must pass stringent quality, grading, and rating tests from the Unique Mānuka Factor Honey Association (UMFHA). As UMF™ is the only standard that independently tests the quality of New Zealand Mānuka honey, it reassures consumers worldwide of the strength and purity of each jar they buy. In our case, you can be assured that every jar of Mānuka honey that Midlands produces is certified and validated to UMF™ standards - regardless of whether the jar displays the UMF™ certification or not. As a private-label manufacturer and bulk supplier, we’d work closely with you to select the perfect grade of Mānuka honey to meet your product requirements and market expectations. Every jar of honey that we supply is backed by independent testing and certification, giving you confidence that your customers receive only the highest-quality Mānuka honey, free from impurities and compliant with global standards, irrespective of grade. Different Mānuka Honey Grades for Different Uses Whether you're launching a new private-label product or scaling up your operation with bulk honey as an ingredient, Primal by Nature has the resources and expertise to support your success. Each grade of Mānuka honey we offer has unique qualities, allowing your business to meet the specific needs of your customers. Let’s explore the different grades you could choose from.... UMF™ 5+ to 10+: Everyday Wellness & Food Applications Key Value for Businesses: A cheaper alternative for brands wanting to provide affordable wellness products. UMF™ 5+ and 10+ grades are perfect for daily wellness and general use, offering a gentle boost to support a healthier lifestyle. These grades are perfect for health-conscious consumers, they could be used as a natural sweetener, healthy snack, or incorporated in a meal. A study by Stephens et al. (2010) highlighted a link between lower-grade Mānuka honey and general immune support, making it an excellent choice to support everyday health. Here are a few ways that UMF™ 5+ and 10+ grades could be used in a commercial setting: Retail Jarred honey sold in supermarkets under private-label or mid-tier branding, aimed at health-conscious everyday consumers. Food & Beverage Industry Used as a natural sweetener in health-conscious foods, cereals, and granola bars. An ingredient in premium teas, smoothies, and beverages for added wellness benefits. These grades are ideal for: Grocery Retailers: Offering affordable Mānuka honey products for everyday consumers. Health Food Brands: Adding a functional yet cost-effective ingredient to their product lines. Small Wellness Startups: Launching accessible healthy products, such as syrups or snacks, targeting budget-conscious buyers. Food & Beverage Manufacturers: Incorporating Mānuka into teas, cereals, or granola bars for natural sweetness and beneficial properties. UMF™ 10+ to 15+: Mid-Grade Wellness & Skincare Applications Key Value for Businesses: Balanced potency and price, ideal for products that promise enhanced wellness benefits without a steep cost. If you’re seeking a more potent product that supports everyday wellbeing, the UMF™ 10+ and 15+ Mānuka products are a better fit. Studies have suggested that Mānuka products with such UMF™ grades offer better support for immune systems and work well for minor injuries - like cuts and scrapes when directly applied to the skin. A study by Molan (2009) demonstrated the antimicrobial and anti-inflammatory properties of mid-grade Mānuka honey, highlighting its potential for both health and skincare applications. The honey’s bioactive compounds make it a sought-after ingredient in premium skincare formulations. These grades balance affordability with higher concentrations of bioactive properties that have been linked to antibacterial activity in many studies, making them versatile for both personal and commercial use. Here are some examples: Retail Jarred honey sold in upscale grocery stores and organic markets, focusing on functional health benefits and natural properties. Healthcare & Pharmaceuticals Used in throat lozenges, cough syrups, and immunity boosters. Incorporation into wound care products or oral sprays targeting mild to moderate conditions. Skincare & Cosmetics Found in natural skincare products like face masks, creams, and cleansers for acne-prone skin and general hydration. Promoted as an ingredient in lip balms or moisturisers for its emollient properties. Hospitality Industry Premium offering in spa treatments, such as face or body wraps that incorporate Manuka honey for its antibacterial and soothing qualities. These grades are best suited for: Premium Grocery Stores: Selling functional health products targeting more health-conscious shoppers. Health and Wellness Brands: Developing immunity-boosting lozenges, tonics, or dietary supplements. Natural Skincare Companies: Crafting acne treatments, face masks, or lip balms that leverage Mānuka’s properties. Spa and Hospitality Businesses: Offering therapeutic treatments like Mānuka-infused wraps or facials to attract upscale customers. UMF™ 20+ to 25+: High Grade Health, Medical & Specialised Skincare Key Value for Businesses: Positioned as a premium product, ideal for businesses targeting niche health and wellness markets. If you’re looking for a Mānuka honey product that brings a bit more impact for health support, perhaps to combat a cold or soothe a sore throat, you may prefer a Mānuka honey product of at least UMF™ 20+. Atrott and Henle (2009) found a direct correlation between MGO content and antibacterial effectiveness, reinforcing the value of high-grade Mānuka honey for therapeutic applications. With MGO levels exceeding 826+, these grades are associated with higher concentrations of bioactive compounds, which have been studied for their antibacterial activities. This has them sought after for soothing sore throats, combating colds, and enhancing therapeutic products. In fact, there’s now a rising demand for therapeutic-grade Manuka honey in the health and wellness industry - which makes these grades ideal for businesses seeking to offer premium solutions. These grades are sought after for more potent therapeutic uses, making them suitable for niche health applications and advanced skincare. Retail Jarred honey for specialty health and wellness sections. Giftable items packaged in premium jars or as part of gift sets targeting health-conscious consumers during holidays or special occasions. Medical Field Used in certified wound-care dressings incorporating Mānuka honey. Added to ointments or gels for treating burns, cuts, and skin ulcers. Specialised Skincare Key ingredient in anti-aging serums or intensive repair creams for luxury skincare products aimed at consumers seeking natural ingredients. Marketed as a premium treatment in luxury cosmetic brands. Functional Foods & Beverages Used in high-end health drinks or supplements aimed at improving gut health or addressing inflammation. Inclusion in niche markets like pet wellness products (e.g., supplements or topical treatments for animals). These grades are perfect for: Luxury Health and Wellness Brands: Creating premium supplements or honey jars for discerning customers. Pharmaceutical Companies: Manufacturing wound care dressings, oral sprays, or medical-grade ointments. Luxury Skincare Brands: Formulating intensive repair creams and serums for anti-aging or severe skin conditions. Specialised Retailers: Stocking rare, high-grade honey as a standout product for an elite clientele. UMF™ 31+: Premium Grade Medical & Speciality Applications Key Value for Businesses: Designed for elite markets, these grades enable premium pricing strategies and reinforce brand prestige. Ultra-rare grades like UMF™ 31+ are more than just honey - they’re a symbol of luxury and exclusivity, designed to captivate premium customers who demand the very best. These ultra-premium grades represent the pinnacle of Mānuka honey production, with unmatched potency and rarity. Available only in small batches, grades over UMF™ 31+ cater to businesses targeting high-end customers or launching prestige product lines. At Midlands, our range for these specialty products include: Puriti Mānuka UMF™ 31+ 250g Primal By Nature Mānuka UMF™ 32+ 250g Ideal for businesses that value exclusivity and want to command premium pricing, these grades create an aura of luxury and rarity that few other products can match. These grades are the most potent and are used for serious health conditions or luxury markets due to their exceptional properties. Elite Luxury Wellness Offered as a premium ingredient in ultra-luxury wellness programs or exclusive spa treatments. Packaged in exclusive gift sets or limited-edition jars for high-end markets. Medical Field Utilised in hospitals and medical facilities. A key component in clinical trials or research related to antibacterial resistance. Scientific Research Studied for pharmaceutical innovations. These grades cater to: High-End Luxury Brands: Developing exclusive, limited-edition honey products for premium markets. Elite Medical Facilities: Using certified medical-grade honey for advanced therapeutic applications. Scientific Research Institutions: Studying its properties for pharmaceutical advancements. Luxury Retailers: Offering Mānuka honey as a prestigious gift or collector's item for discerning customers. Not sure which grade is best for your business? Contact our Primal by Nature team for expert advice and tailored solutions to meet your customers' needs.
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