Yes - you can only purchase 100% pure Mānuka honey in Aotearoa (New Zealand). Ensure you’re getting the very best by enjoying a jar of Primal by Nature’s irresistible monofloral Mānuka honey.


Originating from some of the most remote regions in the country, you can be sure that you’re tasting the best of the best. How can we ensure it’s 100% New Zealand, each jar of our pure Mānuka honey comes with the coveted symbols and stamps of approval to give you peace of mind. 

This blog will explore the importance of identifying the key features of a genuine Mānuka honey brand. Once you’ve learnt about the ins and outs of this wild, rugged gift from nature, explore our online store to purchase a jar of pure New Zealand Mānuka honey.



Is All Mānuka Honey Made in New Zealand? 

While the Mānuka flower has been growing in New Zealand since the dawn of time, pure monofloral Mānuka honey did become a popular item until the early 1980s. Biochemist Peter Molan was the first to discover this worldwide favourite - and he did so, not realising how special the honey really was. 

Molan discovered that pure Mānuka honey had several unique characteristics that made it far richer than conventional honey. These factors include the highly-coveted bioactive MGO, or methylglyoxal. Now used to measure the potency of a Mānuka honey harvest, MGO is highly sought-after worldwide. People from all corners of the world are obsessed with this naturally occurring wonder ingredient. 


Genuine Mānuka honey can only be harvested in New Zealand. As the honey is produced from the nectar of the native Mānuka flower, it’s clear that only pure Mānuka honey can be found on our shores. You may hear arguments from some that Australia also has the Mānuka tree; however, while extremely similar, they are not the same. 


On the contrary, the Australian manufacturing of Mānuka honey is done so with far fewer restrictions, certifications, and validations than in New Zealand. As one of New Zealand’s proudest exports, we take our quality very seriously. With Primal by Nature in particular, we have rigorous systems in place during production to ensure that our customers get nothing but the untouched natural gold harvested from the most primal Kiwi regions. 


Read ‘Is Mānuka Honey Native To New Zealand’ for more information. 



Does The NZ Government Back Mānuka Honey?


Yes. This is why the coveted ‘Fern Mark’ is on all of our products and highly desired amongst all Mānuka honey brands. This stamp of approval from the New Zealand Government recognises this product as being genuine and pure. At Primal by Nature, we ensure that all of our Mānuka honey products meet an exceptionally high standard. Our standard is so high that New Zealand itself recognise it as 100% pure.


According to the New Zealand FernMark website, there are two key benefits to buying a product with this prestigious mark. 


  1. Give the confidence that you’re buying products with a government tick of approval
  2. Provides government recognition of a Primal by Nature’s connection to New Zealand


How Else Can I Be Sure I’m Buying Primal, Raw Mānuka Honey? 


To ensure you're buying unadulterated Mānuka honey, consider the following:

1. UMF™(Unique Mānuka Factor) rating. Look for honey that has a UMF™rating, which is a guarantee of the honey's purity and quality. 

2. Certified by a reputable organisation: Purchase Mānuka honey that is certified by a reputable organisation, such as the Unique Mānuka Factor Honey Association (UMF™HA) or the New Zealand Ministry for Primary Industries.


3. Brand reputation
: Buy Mānuka honey from a reputable brand with a history of producing high-quality honey.

4. Labelling information: Make sure the label provides information about the origin of the honey, the UMF™rating, and any certifications.


While price alone is not an indicator of quality, be wary of Mānuka honey which is significantly cheaper than other brands, as it may be adulterated or not pure.



Primal by Nature - Sustainably Providing 100% Pure New Zealand Mānuka Honey 


Primal by Nature can deliver Mānuka honey from the rawest and primal regions in some of the most remote New Zealand locations. We are your one-stop shop for a sustainable and natural solution. Our
Mānuka honey comes in a range of UMF™ strengths


All Primal by Nature Mānuka honey arrives at your door in recyclable glass jars regardless of the level of MGO or UMF™. We believe that our pure New Zealand Mānuka honey must be the best and should be available to consumers in the same eco-friendly packaging. 


Primal by Nature eliminates the confusion surrounding Mānuka honey UMF™ grading systems and standards. As a result, you will be made aware of the different grades and be confident in buying a product that reflects an environmentally conscious brand. 


Taking Mānuka honey to the next level, every Primal by Nature glass jar contains a potent primal burst of nature. To taste Mānuka honey of this stature is to embrace nature itself. So take a look at our extensive selection of Mānuka honey products and become one with nature. 

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