Primal by Nature is delighted to announce another significant achievement at the prestigious London International Honey Awards; our brand has received a gold award for our UMF 25+ Mānuka honey and a coveted platinum award for our UMF 15+ product.
This is the second year running that these products have been recognised for their quality. Judges gave both our 15+ and 25+ honey products the same awards in 2024, and awarded our 15+ honey a Gold award in 2022.
This latest result is a celebration of our commitment to providing a Mānuka honey product that we consider to be the pinnacle of luxury. It’s again cemented our reputation for crafting a truly remarkable product, designed to offer our customers an award-winning Mānuka honey experience.
The London Honey Awards: A Benchmark of Excellence
The London International Honey Awards exist to acknowledge quality in the world of honey, aiming to champion high-calibre honey products around the globe.
Utilising a rigorous “blind” tasting method, each honey product is evaluated purely on their intrinsic qualities by a panel of expert judges. Each sample is meticulously assessed for appearance, odour, texture, flavour and mouthfeel, ensuring that only the finest honey is bestowed an award.
This impartial and thorough process makes the award process highly reliable, ensuring the awarded product is considered to be truly superior. This gives customers an assurance of excellence, and also enhances a brand’s standing in both domestic and export markets.
For Primal by Nature, these awards are more than accolades - they validate our honey as some of the best in the world.
How Primal by Nature Achieved Award-Winning Excellence
Our success was not by chance. It isn’t by coincidence that our New Zealand Mānuka honey products, particularly our UMF 15+ product, win time and again with the judging panels.
The award-winning identity of the Primal by Nature brand is the result of a deeply-rooted philosophy that honours nature, works with cutting-edge science and is built upon an unyielding pursuit of luxury. Primal by Nature was created with a singular mission: to deliver the most authentic, luxurious and high-grade Mānuka honey available on the market.
Our harvesting methods are deeply respectful of the Mānuka tree and the bees that collect its nectar, ensuring an approach that works as one with nature. We believe in minimal interference with the bees’ natural environment, placing our hives strategically in the remote hilltops and secluded valleys of New Zealand, where the Mānuka plant flourishes.
Our dedicated beekeepers often access these remote sites by helicopter, adopting a non-invasive approach to steward the tireless work of the honey bees that craft this premium Mānuka honey during the flower’s short season of bloom.
The journey continues within Primal by Nature’s state-of-the-art laboratories. Here, our world-class honey is put through the paces - our independent IANZ-certified labs adhere to strict requirements to ensure that every batch of monofloral Mānuka honey is thoroughly tested for authenticity, shelf-life and freshness.
Each jar is validated against both our stringent brand specifications and customer expectations, guaranteeing compliance with relevant market standards. Once this is complete, the products are packaged in shimmering glass; a conscious choice that’s rooted in our commitment to luxury. These jars underscore our dedication to sustainability.
Experience by Primal by Nature Difference
Primal by Nature proudly bears the UMF certification, a globally recognised symbol of genuine, high-grade Mānuka honey that’s sourced exclusively from the pristine landscapes of New Zealand.
This is a final guarantee of the award-winning quality you’ll experience when you purchase a jar of our New Zealand Mānuka honey. Now is your chance to taste it for yourself - our 15+ and 25+ products are both available on our online store.
While our 15+ and 25+ products have both claimed accolades in their own right, our other products are crafted with the same meticulous care and attention to detail. If you’re seeking a Mānuka honey product that delivers a luxury experience, Primal by Nature is your solution for premium, UMF-certified and beautifully-made Mānuka honey that stands apart from the rest.
